What is the difference between transcreation and translation?


The work of a translation agency is obvious. Translation, transcription, localization, as well as transcreation. Transcreation is the latest trend in the translation industry. And it really broadens the domain of this industry as well. Let’s get to know about transcreation a little better. What is transcreation? Transcreation is the creation of new content in relation to a product or […]

E-commerce websites are growing steadily. Let’s know how.


E-commerce businesses are growing at a very rapid pace. And it shows no sign of slowing down as well. Market research companies like the e-marketer predict the same. According to it, e-commerce sales will account for about 16% of the total worldwide retail sales by 2021. Although, online shopping sales lags way behind retail store sales by a […]

You Should Know These Tactics For Marketing Your Product

With an increase in online marketing, a number of established marketing tactics are just forgotten while planning the marketing campaigns. Obviously, online marketing is immensely vital in today’s online world; however offline association with consumers still has a distinct and unique value that should not be overlooked. If you really want to provide your industry an […]

Localization To Help Businesses In European Markets

  If you are looking to expand your client base and start shipping to or providing services in European countries; Localization can work wonders. It will help your business find more users than you would normally otherwise. How can it be of help? Everyone loves his/her respective native languages and if we sell products in their […]