What is the difference between transcreation and translation?

Transcreation

The work of a translation agency is obvious. Translation, transcription, localization, as well as transcreation. Transcreation is the latest trend in the translation industry. And it really broadens the domain of this industry as well. Let’s get to know about transcreation a little better. What is transcreation? Transcreation is the creation of new content in relation to a product or […]

Ordinary marketing localization strategy won’t work in India. Here’s why?

marketing localization strategies in India

Yes. Your ordinary marketing localization strategies won’t work in India. If you own a Multi-National Company and want to expand your business in India; Then you should continue reading the post. Let’s learn about the reasons for our above statement about marketing localization in India- The most obvious reason, Language Diversity India has 22 major […]

You Should Know These Tactics For Marketing Your Product

With an increase in online marketing, a number of established marketing tactics are just forgotten while planning the marketing campaigns. Obviously, online marketing is immensely vital in today’s online world; however offline association with consumers still has a distinct and unique value that should not be overlooked. If you really want to provide your industry an […]